Rita is available to work both in-person and virtually.

Meet Rita Barreto

Talent Strategist. Strategic Thinker. Idea Generator.

The President of Top Tier Leadership is an award-winning speaker and transformational leader with a big heart and a long resume. 


Rita combines deep experience and delightful charm, but they’re not what set her apart. It’s that she doesn’t just promise high-impact results – she delivers!

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Rita Barreto has always been led by her zeal to foster leadership, cultivate healthy business cultures and empower professionals to be the stewards of their own success stories.

As a seasoned leadership consultant, business coach and high-content motivational speaker, she prides herself on being a master communicator and the designer of award-winning training programs.


Her workshops, keynote addresses and interactive C-level retreats are arranged to spur engagement, drive ambition and ignite collaboration.

Rita is a builder

Rita creates customized strategies on topics such as ethics, personal success and organizational effectiveness.

She builds on clients’ motivation, talent and drive to develop highly-effective employees, executives and teams. 


She views today’s rapidly-changing workplace not as an array of problems to be solved – a generational shift, a need for diversity, employee engagement – but as a challenge demanding new solutions, and she loves challenges.

"Building high-integrity leaders through strategic planning and creating respectful work environments is what I’m most passionate about."

Rita's background

Rita is a high-energy speaker with an upbeat attitude that audiences love.

Listeners are captivated and amused by her tales of growing up with 10 siblings, but there are lessons among the laughter.


Her large household, which ranged from grandmother to baby brother, mirrored today’s multiple-generation workplace, and those deeply-personal experiences are what convinced her to pursue a career in people management.


Her optimism delights and inspires, encouraging life changes that boost happiness and achievement.


Heads nod at her conviction that traditions can be crucial in business as well as families in cementing those changes.

Rita was president of the Florida Speakers’ Association and earned a Certified Speaking Professional (CSP) designation from the National Speakers’ Association, the highest recognition awarded.

2020 Latina Pioneer of the Year
RITA Gives back

As a strong believer in service to one’s community, Rita has served on the boards of several local organizations.

Florida’s governor appointed her to the Florida Commission on Human Relations and the Century Commission for a Sustainable Florida.


Rita received the inaugural Lifetime Achievement Awards for HR Excellence from the Human Resources Association of Palm Beach County and South Florida Business and Wealth magazine.


The South Florida Business Journal called her one of the top HR professionals in Florida.


Florida’s CFO appointed her to serve as one of twenty-two women on the Florida Commission on the Status of Women.

She served as Chair in 2020.


She served as Chair of Discover the Palm Beaches, the county official destination marketing organization. Tourism generates approximately $7 billion to the local economy.

2020 Business Leadership of the Year

Awards and Appointments

First to receive

Leadership Palm Beach County

Crohn’s and Colitis Foundation

South Florida Business and Wealth

First to receive

Florida Speakers Association

First to receive

Reappointed by CFO Patronis for an additional 4 years.

In 2020, she served as Chair.

Women Who Successfully Use the Web/Technology and Give Back to Their Communities.

Awards and Appointments

Currently serve as chair.

First Hispanic woman chair

HR Association of Palm Beach County

First to receive

Executive Women of the Palm Beaches – Private Sector

Focused on encouraging businesses to hire individuals with disabilities.

Top award for all HR professionals in Florida.

Reappointed for an additional 4 years and served as chair for six of the eight years.

Florida’s CFO appointed her to serve as one of twenty-two women on the Florida Commission on the Status of Women.


Rita doesn't just talk the talk.

Rita has hands-on experience. For 23 years, she held leadership positions in a Fortune 500 company.


Today she taps into four decades of working with individuals, corporate and global companies, public-sector organizations, and associations.


It’s a breadth of knowledge that helps to ensure success.


The President of Top Tier Leadership wears many hats

Life coach, published author, consultant, human resources authority, winner of professional awards and appointments to important state and local bodies, and more.


She’s spoken to audiences of every size throughout the world with the kind of crystal clarity that good communication demands.


Rita’s authentic enthusiasm and devotion to improving lives endear her to all who meet her.

But her greatest skill is blending all her multifaceted qualities to deliver what clients value most: Outcomes with Impact.